Honda SUV Lineup Named #1 in Brand Loyalty by J.D. Power | Etobicoke
On September 25th, the automotive world celebrated as Honda secured the title of #1 in brand loyalty among mainstream SUV owners in the prestigious J.D. Power rankings. This accolade comes from the comprehensive evaluation of Honda's SUV portfolio in the J.D. Power 2024 U.S. Automotive Brand Loyalty Study. It underlines the unwavering trust that customers exhibit towards Honda SUV models such as the HR-V, CR-V, Passport, Pilot, and the cutting-edge Prologue electric SUV.
Jessika Laudermilk is the assistant vice president of Honda Auto Sales. She aptly captured the significance of this recognition. Her emphasis was on owner loyalty. This accolade stands as a testament to the dedication of Honda associates. These workers assemble the rugged SUVs in America, in addition to the exemplary service provided by Honda dealers. The commitment is to deliver exceptional value and a seamless sales experience. Unparalleled service has been pivotal in fostering enduring relationships with Honda's esteemed clientele.
Now in its sixth year, the J.D. Power 2024 U.S. Automotive Brand Loyalty Study serves as an authoritative gauge of customer loyalty within the automotive landscape. Analyzing the trends of vehicle owners opting to stay faithful to a particular brand when purchasing or trading in their vehicles shaped the award given. J.D. Power's accolades commend the brand that excels in cultivating lasting relationships with its customer base.
About J.D. Power
J.D. Power was established in 1968. It has emerged as a global trailblazer in automotive data analytics. It offers invaluable insights and advisory solutions that empower the automotive industry and other selected sectors. J.D. Power leverages its proprietary datasets. It uses cutting-edge software capabilities and advanced analytics tools to equip its clients with the resources needed to optimize their business performance. With a presence across North America, Europe, and the Asia Pacific region, J.D. Power's commitment to excellence and innovation continues to steer the industry toward greater heights of success.
About Honda
Honda has a profound legacy spanning over 40 years. It stands as a paragon of automotive excellence by blending innovation with sustainability. Honda has redefined the driving experience. Its award-winning lineup resonates with drivers seeking a harmonious fusion of form and function. Honda offers a diverse array of vehicles exemplifying clean technology, safety, connectivity, and exhilarating performance. From the iconic Civic and Accord sedans to the HR-V, CR-V, Passport, Prologue, and Pilot SUVs, along with the robust Ridgeline pickup and the versatile Odyssey minivan, Honda's commitment to delivering automotive marvels is unrivalled.
Electrification
Leaping electrification, Honda's electrified vehicle lineup spearheads the evolution towards sustainable mobility. The Prologue is the brand's first battery-electric SUV. Alongside the innovative Accord hybrid, CR-V hybrid, and new Civic hybrid, contribute significantly to Honda's 2023 sales volume. These models denote an unwavering commitment to a greener automotive future.
Bring Home a Honda in Etobicoke
Honda invites you to embark on a journey of unrivalled driving experiences and enduring quality as the leader in brand loyalty among mainstream SUV owners. Explore Honda's exceptional SUV lineup firsthand. Discover the pinnacle of automotive engineering with Castle Honda in Etobicoke.
